{"id":108,"date":"2021-02-28T22:38:00","date_gmt":"2021-02-28T22:38:00","guid":{"rendered":"https:\/\/drjeffressmd.com\/main\/?p=108"},"modified":"2021-03-21T02:32:41","modified_gmt":"2021-03-21T02:32:41","slug":"innovation-in-video-marketing","status":"publish","type":"post","link":"https:\/\/drjeffressmd.com\/main\/innovation-in-video-marketing\/","title":{"rendered":"Innovation in Video Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"108\" class=\"elementor elementor-108\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1dbe1637 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1dbe1637\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-77b78039\" data-id=\"77b78039\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c731466 elementor-widget elementor-widget-image\" data-id=\"2c731466\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"620\" height=\"420\" src=\"https:\/\/i0.wp.com\/drjeffressmd.com\/main\/wp-content\/uploads\/2021\/02\/Untitled-design-16.png?fit=620%2C420&amp;ssl=1\" class=\"attachment-full size-full wp-image-134\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/drjeffressmd.com\/main\/wp-content\/uploads\/2021\/02\/Untitled-design-16.png?w=620&amp;ssl=1 620w, https:\/\/i0.wp.com\/drjeffressmd.com\/main\/wp-content\/uploads\/2021\/02\/Untitled-design-16.png?resize=300%2C203&amp;ssl=1 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a95b681 elementor-author-box--layout-image-above elementor-author-box--align-center elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--link-no elementor-widget elementor-widget-author-box\" data-id=\"2a95b681\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/0ab55010f1a2b7a286f013a4a498acc7ea3efce407e97810b1e6f13f1237272d?s=300&#038;d=mm&#038;r=g\" alt=\"Picture of Coach Jeffress\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tCoach Jeffress\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52ce8e53 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"52ce8e53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Innovation in Video Marketing<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fde9ab2 elementor-mobile-align-center elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"5fde9ab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ba9c996 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/drjeffressmd.com\/main\/2021\/02\/28\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>February 28, 2021<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-d7670a7 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-time\">\n\t\t\t\t\t\t\t<span class=\"elementor-post-info__item-prefix\">,<\/span>\n\t\t\t\t\t\t\t\t\t\t<time>10:38 pm<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-afbda51 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t<span class=\"elementor-post-info__item-prefix\">,<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/drjeffressmd.com\/main\/category\/blog\/\" class=\"elementor-post-info__terms-list-item\">Blog<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1006455a elementor-widget elementor-widget-text-editor\" data-id=\"1006455a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">One of the most difficult problems facing video content creators and entrepreneurs is finding innovative ways to keep people engaged and eliminate the navigation step that takes the customer away from the page.\u00a0 This is important because you want to hold the attention of engaged audience members and paying customers. The key solution to this problem is innovation in interactive video.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Traditionally in the past, two of the main ways we enhanced interaction after delivery of our video content was by 1) placing external links in the bio or post and 2) offering verbal or written calls to action.\u00a0 Now there is a game changer \u2013 a technology that allows you to embed links within your video! This innovative approach allows people to go to your site or landing page without navigating away from your video!\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The advantage of this process is that people will still spend more time within your video or on your page while choosing to click on a link to connect with you or make a purchase.\u00a0 This prolonged interaction helps improve your click through rate, increase overall traffic to your site, and ultimately will boost your search engine optimization. That is why interactive video content is so powerful.\u00a0<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you want to adopt techniques to make your video content more engaging with your clients or customers, interactive video is the answer.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you want to provide simple and easy access points for them to connect with you or purchase within your video, interactive video is the answer.\u00a0\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you want to find innovative ways to boost your bottom line, interactive video is the answer.\u00a0\u00a0<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">You will quickly find that improving the ease of engagement will improve the customer experience and make it more likely that someone will make a purchase. So, let\u2019s go catch the interactive video marketing wave together and drop a comment below to let me know your go-to method to improve engagement with your customers.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">I hope this blog post was helpful. If you&#8217;re a busy entrepreneur and content creator who is not the least bit techie, please don\u2019t let your videos be <\/span><b>BASIC<\/b><span style=\"font-weight: 400;\">. Connect with me for a 15 min strategy session on how to explore turning your content into <\/span><b>POWERFUL<\/b><span style=\"font-weight: 400;\"> interactive videos that will grow your audience and help you attract more paying customers. You can also purchase my book, \u201cThe Videopreneur Manual: 7 Steps to Level up Your Videos&#8221; for more insightful tips and tricks to level up your video content marketing.\u00a0\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-81a334b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"81a334b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a41164\" data-id=\"a41164\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-596fd959 elementor-widget elementor-widget-heading\" data-id=\"596fd959\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Share this post<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2bd2d36a\" data-id=\"2bd2d36a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12bfd15c elementor-share-buttons--skin-flat elementor-grid-mobile-1 elementor-share-buttons--view-icon elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"12bfd15c\" data-element_type=\"widget\" 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The key solution to this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":134,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/drjeffressmd.com\/main\/wp-content\/uploads\/2021\/02\/Untitled-design-16.png?fit=620%2C420&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/posts\/108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/comments?post=108"}],"version-history":[{"count":1,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/posts\/108\/revisions"}],"predecessor-version":[{"id":446,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/posts\/108\/revisions\/446"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/media\/134"}],"wp:attachment":[{"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/media?parent=108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/categories?post=108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drjeffressmd.com\/main\/wp-json\/wp\/v2\/tags?post=108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}